How It Works
When you send an email with HTML content, Sendi automatically:- Open tracking — Injects an invisible 1x1 pixel image. When the recipient’s email client loads images, an “open” event is recorded.
- Click tracking — Rewrites links in your HTML to go through Sendi’s redirect service. When a link is clicked, a “click” event is recorded and the user is redirected to the original URL.
Viewing Events
Open and click counts appear on each email in the Emails tab of the dashboard. You can also see them via the API:open_count, click_count, last_opened_at, and last_clicked_at fields.
Webhooks
You can receive real-time notifications for opens and clicks by subscribing to these webhook events:email.opened— Fired each time the tracking pixel is loadedemail.clicked— Fired each time a tracked link is clicked, includes the URL
Accuracy
- Opens rely on image loading, which some email clients block by default. Open rates are typically undercounted.
- Clicks are accurate as long as the recipient clicks the link in the email.